SAP Overview

SAP is one of the world’s largest software corporations. The company also provides corporate sponsorship for major sporting occasions across Formula 1, tennis and golf and approached Create for assistance with their internal communications in this area. Create rose to the challenge of designing an innovative method of outlining SAP’s various sponsorship responsibilities to its staff.

SAP Business

Enlisting Create’s help with their digital toolkit turned out to be judicious investment for SAP’s business. Usually the type of system which needs regularly overhauling, our design was innovative yet reliable which meant there has been no need for restructuring in over three years, only minor updates which Create provides on an ongoing basis.

SAP Brand

The communications package took the form of a digital ‘toolkit’ which needed to be in line with SAP’s existing brand strategy. We became well acquainted with the core values and ethos of the company before embarking on the project, working within these parameters to then expertly reflect SAP’s world renowned brand identity.

SAP Marketing

Create designed and produced an engaging, user friendly digibrochure to guide SAP staff through the company’s corporate sponsorship offering, augmented by a box and outer mailer to house the USB device. We received extremely positive feedback regarding both the accessibility and reliability of the system, such that it has been used for the past 3 years without the need for any re-structure. We continue to provide updates to the SAP system on a regular basis.

Create designed an innovative and reliable digital toolkit for SAP'

Used existing brand guidelines to develop the digitial toolkit iniciative

'Create designed and produced a digibrochure, along with promotional branded pieces.

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