This Area is
dedicated to knowledge sharing
of news in the
Healthcare market
Every business has its own story.
Over the next few weeks, we’ll be looking at some
of the inspirational, lucky and humorous stories
of the world’s best known brands. Second up: Google.
We have come a long way since the doctor doing his rounds
‘on his bike’. A branded fleat of Smart cars, speaks volumes
about the brand, and gets free mobile advertising, now thats smart!
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Healthcare News Feeds
- UCB, Astellas ink collaboration for rheumatoid arthritis drug Cimzia
- Dutch AMT says EC delays stance on Glybera, seeks further details from CHMP
- ProMetic gets USD2.5m purchase order from Octapharma for PrioClear
- Zogenix teams up with Battelle for DosePro development
- Bristol-Myers Squibb's Q4 net income soars to USD852m
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