Create's design concept for 'Juss' pays dividends with SpaceNK win

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Create Marketing has worked on a new brand concept with Juss Ltd, from the scented candle market, to deliver a luxury product that has now been signed by SpaceNK for an exclusive distribution deal.

Senior Creative on the project Andrew Gibson, who’s previous work includes the BBC, Gillette and Coca Cola said “From an artisitic perspective this was a good, challenging creative project. Rather than different boxes for different seasons, we went with an illustration-based solution that moves through the seasons on each of its four faces.”

The result has met with great success, and the packaging design has picked up the seasonal moods – of spring, summer, autumn and winter – conveyed by the candles. Juss have now signed an exclusive distribution deal with top-end retailer SpaceNK, where they will add to a growing home fragrance offering.

Alaana Woods from Create stated ‘We developed a brand concept design that responded directly to the personality of Juss. It’s great when all the hard work pays off like this.’ 

Juss luxury scented candles are already in SpaceNK stores:

http://www.spacenk.co.uk/product/shop+by+brand/juss/
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